Meet the Minds
Behind Ecentria.

As co-founder & CEO of Ecentria, Mark's business acumen and leadership shaped Ecentria into what it is today. Today, Mark continues serving as the resident visionary, primary strategist, and principal force behind the company's corporate development. When he's not leading Ecentria, Mark can be found taking long walks on the beach at sunset and sunrise, in quiet reflection.

As co-founder and president of Ecentria, Pavel's original vision for ecommerce was well ahead of its time. Pavel's leadership and his ability to leverage opportunities shaped Ecentria into what it is today. Even now, Pavel is still the creative mind behind Ecentria's eBusiness Platform and drives it forward with a results-oriented approach. Pavel is an avid traveler, visiting destinations across the world with his wife and three children.

Since 2014, Cezary has been instrumental in transforming the company into an industry heavyweight through his relentless focus on strong financial performance. Prior to joining Ecentria, Cezary spent years cutting his teeth in private equity and providing financial leadership at several prominent corporations. As an accomplished athlete, Cezary has completed over 25 triathlons and a half Ironman, with more to come.

Alex joined Ecentria in 2009, and since then has progressed from starting as a Merchandiser to being the leader of the Merchandising and Supply Chain department. Along the way, he has spearheaded a number of successful initiatives, including our private label efforts and TRYBE brand. He has fostered partnerships that have helped the company grow into the dominant player it is today, filling the Ecentria hallways with accolades. Alex graduated from Ripon College in Ripon, WI with a triple major in Economics, Business Administration, and History. When Alex isn’t staring at his computer, you can typically find him on the golf course.

Since 2004, Yelena's vision and leadership has resulted in a dominant market share of the categories Ecentria serves, translating into customer acquisition at rates unheard of in the ecommerce space. In addition to building Ecentria's marketing operations from scratch, she also leads up all content creation efforts, transforming what has been a competitive advantage since the start to what is now a massive barrier to entry for any competition. Yelena's creativity and affinity towards developing programs lives outside of the office, as she served on the board of a local charity benefiting underprivileged children where she helps with the organization's fundraising initiatives.

Since joining the company in 2010, Slava has been instrumental in shaping Ecentria's eBusiness Platform. With a team of over 100 engineers across five time zones and two continents under his direction, Slava's leadership has created an agile development team that prioritizes performance, reliability, and driving business results. It is not much of a stretch to say Slava was born for this role — he was building computers when most kids were playing with toys.

Since joining Ecentria in 2007, Andrew has been instrumental to Ecentria's growth and performance. With a detail-oriented and metric-driven approach, Andrew has led the transformation and scaling of Ecentria's operations by establishing processes, implementing systems, building teams, and propagating a strong project management culture across the entire organization. Andrew's strive for excellence doesn't stop at the workplace, as he's a fierce competitor in the bowling alley with a 200-league average.

Since joining the company in 2010, Anna has led the transformation in how teams across the organization perform their functions by giving them the tools necessary to make data-driven decisions. She translates reams of data into actionable insights that gives Ecentria a significant advantage over competitors, and her work at the forefront of machine-learning is helping shape the future of Ecentria's eBusiness Platform. Outside of the office, Anna enjoys yoga, swimming and biking with her two young sons.

In 2021, Alessandro took on the role of General Manager of Armasight, where he leverages the strengths of the Ecentria platform with global product development and manufacturing capabilities to provide Armasight a significant competitive advantage. Prior to that, Alessandro spent the previous decade at Ecentria focused on customer acquisition efforts within Marketing and spearheading numerous cross-functional corporate initiatives, resulting in the expansion of the company’s market share and industry footprint. An avid espresso drinker, Alessandro’s office espresso maker is a popular attraction on tours – just don’t expect a cappuccino after noon.

Phil is a member of the Board of Advisors and an Advisory Partner to the Morgan Stanley Expansion Capital Funds. Phil has previously served as the President and CEO of Jackson Hewitt Tax Service, Inc., a member of the Board of Directors of Chattem, Inc. and Caribou Coffee, the President and CEO of Value Place Hotels, Inc., the Chairman of the Board of Krystal Company, and Senior Vice President of Finance and Administration for Coca Cola Enterprises. He currently serves on the board of CMX and Image Skincare, a portfolio company of MidOcean Advisors. Phil graduated from Austin Peay State University with a B.S. in Finance, Economics and Philosophy.

Todd was part of the founding management team of Staples, and was instrumental in opening the world's first office superstore, helping to grow Staples to $7 billion in annual revenue after 12 years. Todd is on the board of directors of several other companies, including C&S Wholesale Grocers, TileShop, Carbonite, and Kids II. Todd is with the Highland Consumer Fund, and is the Chairman of the Harvard-Smithsonian Astrophysics Observatory board. Todd received his M.B.A. from Harvard Business School and his A.B. from Cornell University.

Lincoln Isetta is a managing director of Morgan Stanley and a managing principal of Morgan Stanley Expansion Capital. Prior to Expansion Capital, Lincoln was an executive director in Morgan Stanley's Principal Investments ("MSPI") group, focusing on private equity investments on behalf of the firm. Lincoln was responsible for several of MSPI's growth equity investments in the technology, ecommerce, media, and consumer sectors including Perceptive Software, Zappos, and Polar Beverages. Mr. Isetta graduated summa cum laude from Boston College.

As co-founder & CEO of Ecentria, Mark's business acumen and leadership shaped Ecentria into what it is today. Today, Mark continues serving as the resident visionary, primary strategist, and principal force behind the company's corporate development. When he's not leading Ecentria, Mark can be found taking long walks on the beach at sunset and sunrise, in quiet reflection.

As co-founder and president of Ecentria, Pavel's original vision for ecommerce was well ahead of its time. Pavel's leadership and his ability to leverage opportunities shaped Ecentria into what it is today. Even now, Pavel is still the creative mind behind Ecentria's eBusiness Platform and drives it forward with a results-oriented approach. Pavel is an avid traveler, visiting destinations across the world with his wife and three children.